Summary


A strategic, goal-oriented, bilingual Digital Project Manager with over 8 years of international experience leading global digital strategy and implementation of complex, enterprise-level digital projects in global B2B and B2C environments. Successfully deliver multi-faceted insights, strategies and tactics surrounding digital strategies and online innovation, technology, branding, user experience and team leadership. Effectively utilize competitive analysis, market research and statistical surveys to assess project plans and provide solutions that foster growth and increase productivity. Experience leading both local and remote teams, as well as vendors to deliver completed projects that exceed all client expectations.

Selected Highlights


- Proven track record in developing organizational capability, and competence, within the digital arena, with strong experience working closely with executive stakeholders on digital strategy development, governance, operations and performance reviews to achieve organizational goals.
- Leveraged deep experience in digital project management and strong communication skills in a cross-functional environment to create and lead project plans and manage development to achieve on time delivery of new sites and rollouts.
- Led cross-functional teams to success within all aspects of global digital operations, including digital marketing, social media, digital development (website platforms and mobile apps), analytics, content strategy, interface design and usability, online brand protection, domain and portfolio management.

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Certifications


Project Management Professional (PMP), Project Management Institute, 2016
Certified ScrumMaster (CSM), Scrum Alliance, 2015


Education


Advanced Master in Strategy and Management of International Business (ESSEC Paris)
Master of Multimedia Production and Electronic Edition (University of Paris 8)
Science and Technology Master of Communication and Multimedia (University of Paris 8)
Bachelor in Communication, Computing and Multimedia Technology (University of Paris 8)
DUT (Higher Diploma in Technology) in Information-Communication (University of Technology of Nancy 2)
Bachelor’s degree in Literature, Art and Human Sciences: Journalism, Social and Political Economics, Marketing (University of Nancy 2)
DEUG (2-year undergraduate Diploma) in Sociology (University of
Nancy 2)
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E-mail

tran@muoigu.com
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2015

Clarins

2014

United Nations

2012

Nissan Leaf The Big Turn On

2011

Cinna
French Navy
Bouygues Telecom

2010

Bouygues Telecom
Peugeot international
Veolia international
Disneyland Paris
Garnier international
Londa, Kadus, Clairol

2009

Sebastian Professional
Gillette Venus
Hewlett Packard
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Clarins

Working on the 2015 roadmap of both site launches and enhancements for Clarins and Thierry Mugler worldwide;
help streamline current project management and communications process working with the regional and local teams.
http://www.clarinsusa.com

United Nations

Worked with the Web Services Section to update United Nations French language websites
http://www.un.org/

Nissan Leaf The Big Turn On

To support the arrival of the Nissan LEAF in Europe (the first 100% electric vehicle from Nissan),
Nissan Europe and D2NA have launched «Nissan LEAF – The Big Turn On», a social movement that opened minds and thrilled audiences
with a 100% electric digital experiences in France, the UK, the Netherlands and Germany.
The campaign was part of a wider initiative from Nissan aimed at convincing people to make the switch to 100% electric cars,
through social media, digital experiences and live events across 100 days.
http://www.the-big-turn-on.com/

Cinna

Agency : DDB Paris

Redesign of the CMS based website.
http://www.cinna.fr/

French Navy

Agency : DDB Paris

Redesign of the official French Navy recruiting CMS based website. Be in the Navy campaign allows you to start out as a recruit and, with enough skill, become an admiral of the French Navy. Officers in active duty order you to complete tactical challenges based on real missions. As you complete the tasks and challenges you move up through the ranks, unlocking extra goodies including augmented reality and mobile content.
http://www.etremarin.fr

Bouygues Telecom

Agency : DDB Paris

Banner campaign production : Troie.
http://www.bouyguestelecom.fr

Bouygues Telecom

Agency : DDB Paris

Functional specifications of the Facebook game "Save your friends".
The brand aims to offer its community a moment of entertainment, prolonging an advertisement which highlights the directory's back-up feature.
The game's originality rests in the fact that you play with your actual Facebook friends, volleying profile information throughout each phase of the game.
http://www.bouyguestelecom.fr

Peugeot international

Agency : BETC Euro RSCG

Creation of showrooms for concept cars.
http://www.peugeot.com

Veolia international

Agency : BETC Euro RSCG

Creation of international banners campaigns.
http://www.veolia.com

Disneyland Paris

Agency : BETC Euro RSCG

Localizations of the websites ilsdebarquent.com. FWA Site of the day November 05 2010!

Garnier international

Agency : Publicis Net

Creation of the worldwide Ola website.
http://www.garnier.com

Londa, Kadus, Clairol

Agency : Proximity BBDO

Redesign of Londa, Kadus, Clairol websites for Europe.
http://www.londaprofessional.com

Sebastian Professional

Agency : Proximity BBDO

Redesign and localizations of the Sebastian Professional websites in EMEA.
http://www.sebastianprofessional.com

Gillette Venus

Agency : Proximity BBDO

Localizations of the Gillette Venus websites in 12 languages for Western Europe.
http://www.gillettevenus.com

Hewlett Packard

Agency : Proximity BBDO

Creation of masters and localizations for banner campaigns for Hewlett-Packard for EMEA countries.
http://www.hp.com
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